Telemarketing experts are great at taking a business, breaking down its attributes and creating a pitch that blends and flows beautifully. They have to be, or their projects simply won’t retain. But how do you get a knack for seeming passionate and well informed across a wide-ranging product set from financial services to combinatorial chemistry
It’s true, telemarketers have to deal with rejection all day. Depressing? No actually – its water off a ducks back, provided you have some good ways of dealing with people saying they don’t want what you’re offering. Like anyone working in business currently, telemarketers are working under weird conditions. The global pandemic has meant normal
No matter how good your product or service is, and how loyal your buyers might be, no one should ever completely relax about the importance of customer service. We all want our customers to love us, and let’s face it, no one goes to work to do a bad job, but the truth is, at
In a huge boost to staff pride and credentials, the quality management process at Blue Donkey was audited for the 14th year but this time under lockdown conditions. The achievement has once again underlined Blue Donkey’s commitment to providing best in breed service excellence, as well as being a place of work that offers satisfaction
To survive in competitive B2B marketing environments, organisations need to keep adding a steady flow of new leads and opportunities to their sales cycle. However, too much emphasis on closing leads can be damaging to a brand. It places a priority on ‘getting the lead’ rather than identifying and meeting genuine customer needs. Anyone who
Have you ever wondered why some cold calls open up warm, probing discussions, while others fall down stone dead? Often the fate of a call is determined by the first few moments. You say ‘hello… I’m yada yada…’ and then you ask a question. Hints, tips, and training materials related to questioning techniques are available
Anyone seeking to capture the attention of prospects over the phone will know just how challenging it can be. Worse still, if you fail to make a good impression in the first few seconds, chances are your call will crash and burn forever. Professional cold callers have to make each call count, dial after dial,
There is a lot of talk right now about authenticity and being authentic in your work. So what do we mean by being authentic? Being authentic means that you act in ways that are genuine, true to yourself, and how you feel. That means to succeed in being authentic in the world of B2B sales, you have
If like many, your telesales team is now working remotely, you’ll probably have noticed that creating a feeling of connectedness isn’t easy, especially where teams are young or holding entry-level positions. This can be bad news for the business, not just for sales figures or company growth, but also for staff retention. Arguably, however, more
If you Google the term ‘cold call’, most of what you’ll see is a negative or distasteful account of the telephone being used for unsolicited selling. No surprise then that it’s not seen as something ‘nice’ people do for a living. If on the other hand, you get a business call from a bank manager