Blue Donkey Intelligent Telemarketing is one of the first local businesses supporting the Cambridgeshire Chambers of Commerce’s local business champion initiative, which aims to rebuild the region’s economy, help local business and global trade. The initiative is open to all businesses – from the smallest independent micro-business to the largest exporter – whether they are
Staff and their performance is a key success factor for any lead generation agency. You really are only as good as the teams you have working for your brand. Investors in People, or IIP, is a standard for people management that offers accreditation to organisations observing specific criteria. Developed to help companies achieve excellence in
B2B lead generation companies have one major human tool that can make or break a call. The voice! A good strong deserving voice will get respect and earn the right to be listened to and taken seriously. A little squeaky mouse voice won’t. And you’d have to work much harder to get past receptionists or
We’ve all been there. Call after call of reaching nobody. Lead generation companies have thrived from the frustration this causes sales professionals and their organisations. After all, they can’t even begin to do their job until they’ve got the attention of a potential buyer or decision maker. In fact, lack of efficiency has been one
Communication is the product created by the b2b call centre, telemarketing agency, sales office, call it what you like. But we can’t see people, they are voices in a headset. Yes, the senses we’ve used since the beginning of life to hear, see, smell, touch are reduced to just two. We can hear and speak.
Broadly speaking, as far as data collection is concerned, there are two types of market research. And really, it starts with data, since the volume and kind of information or insight a company seeks, will determine the methods used to gather the data, from the myriad of different types of market research. The two main
One of the biggest challenges B2B market research companies like Blue Donkey have to overcome is getting a person talking. Once the conversation has started, it’s easy to get the message across, develop a rapport, and generate flowing answers. The right questions asked in the right way will paint interesting and insightful pictures of your respondent
For years, sales people and appointment setters looking to fill their diary have been using pushy techniques. From the sympathy close to claims that ‘I’m just in your area’, customers were forced to comply when they might have preferred not to. And while for many, these unsavoury traits were revered, thankfully, now they are totally
For any business, performance is important. For the telemarketing company to achieve recognition in its market, it has to achieve better outcomes than clients could themselves. Not only does the achievement have to outperform the client, it has to do so in a way that underpins the very best practice. So databases, training, systems, and
Appointment setting services can be an excellent route to achieving an important aspect of sales. Often this is the key to meeting broader business objectives. It’s all about putting your sales force and your potential new clients in the same room (all be it virtually these days). As well as being one of the most