Moving past the receptionist to reach a decision maker is a key skill market research companies need to master. It’s one of the first things trainees are faced with. And while they may spend hours learning the techniques, anyone can do it. Firstly, it’s really important to understand that no method works all the time.
Telemarketing isn’t an exact science. Success is made up of many interrelating attributes and skills. To get consistent results you need a regular cycle of routines and habits, from asking great questions, to handling resistance. For an outsourced provider like Blue Donkey, information metrics give us up to the minute data, at the touch of
We know, today more than ever, that the mind is an incredible but fragile thing. Over the past months, even the most positive people have had moments when their motivation has waned or they’ve struggled to find purpose. On such days, it can be especially hard for a cold caller to pick up the phone
In business, a mission is the thing that defines who you are, what you do, and why you’re special. It’s an essential component in a cold call. Maybe even the most critical, because it gives someone a reason to listen to you. But, for many cold callers, the first moments patched call-to-call is nerve wracking.
After the year we’ve had, getting your sales machine up and running again may well be a bit of a challenge. For some, decisions about how to build their new business pipeline will include whether to use outsourced telemarketing services. It’s a good question since many of us have grown up with the notion that
We all know that for someone to purchase from one business rather than another, they have to show how they’re different. Whether they get great results or have outstanding customer service, it is essential businesses tell their customers exactly why they should choose them. However, convincing people you’re special is impossible if you don’t believe 100%
B2B data cleaning is one of those areas of marketing that seems to attract endless questions about how, and why. The mystique is probably down to the fact that data is pretty high-stakes, yet opaque. Companies worry about the state of their data in case it affects their growth potential. Almost every time a Blue
Long days dialling call after call can be a daunting experience for anyone. Especially under current conditions where face to face contact is so limited. Keeping yourself or your workforce productive and motivated is perhaps even tougher now than under normal conditions. For the average lead generation agency however, staying motivated is very much business
Handling objections is an important aspect in the process of sales lead generation. Most buyers will listen to a call and think of at least one thing they’re not sold on. Good telemarketers must be able to address and overcome resistance if they’re going to steer the conversation towards a successful conclusion. When dealing with objections, it’s
Market research companies are tasked to find out the things a business needs to do to win against their competition. Most companies are in a race with competitors, to find, understand and meet the needs of potential clients or customers. Those which are well serviced, cared for and fine-tuned will do better than those that